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PREPARATION FOR PROWINE SHANGHAI 2021 IS IN FULL SWING WITH HIGH EXHIBITOR REGISTRATION

By Susan Lewis

1-6-2021



Source: Prowine Shanghai

The German organiser of ProWine Shanghai 2021 said preparation for the Shanghai show is in full swing with high exhibitor registration and high space demand from international exhibitors.

Trade fair organiser ProWein said in a press release today that ProWine Shanghai 2021 will highly likely go ahead as scheduled 9-11 November this year.

“With high space demand from international and local exhibitors, and with the effective control of the epidemic situation in China and the rapid growth and diversified development of the Chinese wine market, the overall situation of ProWine Shanghai 2021 booth reservation is positive,” ProWein said in a press release.

They said the show will gather global wines and spirits producers to meet in Shanghai and to continue the success of the 2020 show in the Chinese city.

It is said that many domestic and overseas exhibitors have confirmed their participation and Prowein is actively planning and preparing concurrent activities and unique features ahead of the show in November.

Thanks to China’s successful control of the pandemic, ProWine Shanghai 2020 was a rare scene where a trade show managed to go ahead physically as scheduled amidst the pandemic.

“We are delighted to see that the event maintain its international characteristics. Importers, distributors, dealers from all over mainland China are gathered in ProWine Shanghai to create a grand event and won wide acclaim from domestic and overseas exhibitors and visitors,” ProWein said in a press release.

“In 2021, ProWine is committed to creating a comprehensive professional wine and spirits trade fair, becoming the most anticipated event since the trade fair landed in China,” added ProWein.

(the writer can be contacted at: info@thewinechronicle.com)

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